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Weslaco Museum

The Weslaco Museum collects, preserves, exhibits, and promotes the history, cultural arts, and past traditions of Weslaco, Texas, and its surrounding region.

Cielo Strategy Group first met the Weslaco Museum through the Knapp Community Care Foundation’s (KCCF) nonprofit capacity building program. KCCF contracted with Cielo Strategy Group for our team to deliver a full organizational assessment for the Museum. The three month assessment process identified areas of strength and improvement through listening, learning, and data collection by our team. It included our recommendations for where Weslaco Museum could focus their efforts in order to become a stronger organization. KCCF then used the written organizational assessment for their grants committee to make funding decisions that invested in Weslaco Museum’s growth and sustainability.

With that grant funding, the Cielo Strategy team then worked hand-in-hand with the Museum’s newly appointed Executive Director to execute on the agreed upon recommendations. Our focus with the Weslaco Museum for the year-long partnership was developing a strong Board committee structure, equipping the Board with governance tools, and engaging in Board engagement training and support for a strong organizational foundation.

Our capacity building work included:

  • Educating Board members in their roles and responsibilities.
  • Building a strong Board committee structure and ensuring a successful launch and execution.
  • Reformatting and redesigning their current website for a better flow and user experience.
  • Researching, offering guidance, and implementing enhanced technology to integrate online donations, membership payments, and point of sale payments for Museum purchases.
  • Creating, writing, and project managing their first ever year end annual giving campaign.
  • Supporting their staff with strategies to increase museum memberships.
  • Guiding their staff on donor engagement and gratitude.

The Weslaco Museum is building a strong foundation for future sustainability, and we are excited to watch their growth.

  • The Cielo Strategy Group team brings a passion for strengthening nonprofits to their work, and it is evident in their every detail – from their outstanding customer service, to their impeccable follow-through, to the way they engage with residents, board and staff – I just can’t say enough good things. They are professional, knowledgeable, and genuinely dedicated to creating a sustainable organization. I am forever grateful to them.

    SANDRA WHITLEY, FOUNDER/FORMER EXECUTIVE DIRECTOR
    Thrive Youth Center
  • The Bay City ISD School Board and staff could not have been more enthusiastic about the marketing plan that Cielo Strategy Group developed for us. We are extremely excited to see what we can do with the tools you've given us. Thank you so much for making my job easier."

    GRANT MCGALLIARD, CHIEF COMMUNICATIONS OFFICER
    Bay City ISD
  • Thank you so much, Cielo Strategy Group for creating capacity within our organization now and for the future. You guided us, coached us, encouraged us, and taught us how to execute ideas that had always felt like far-off dreams. You didn’t come in and point out our weaknesses – you celebrated our strengths, and then, you met us where we were and gave us actionable steps to strengthen our board governance, fundraising, communications, storytelling, and operations. We are stronger because of you!

    MINKA MISANGYI, EXECUTIVE DIRECTOR
    Girls on the Run Bexar County
  • The Cielo team has been a trusted partner strengthening our organization from the inside out. After facilitating our initial organizational assessment process, they identified key areas we needed to focus on that would move our mission forward. They didn’t just give us a report with recommendations, they jumped in and created the infrastructure we needed to help us operate more effectively – from basic Board governance documents and processes to a staff and volunteer handbook, to operational planning and goal-setting. They have coached me to become a better leader. As we celebrated our ten-year anniversary, we accepted a transformational gift to purchase our own land and build upon our vision. We could not have done this without “getting our house in order”, which is what Cielo Strategy Group did for us.

    DEBRA FRANCO, EXECUTIVE DIRECTOR
    South Texas Juvenile Diabetes Association
  • The Cielo team has been instrumental in helping the Weslaco Museum rebuild for the future. As a new Executive Director, I am thankful for their unwavering commitment. They provided our organization with the proverbial “light at the end of the tunnel” – enabling us to focus on our vision and mission. They have helped the Weslaco Museum grow our member base, streamline our website, strengthen our board, and our overall vision for the future.

    CRYSTAL RODRIGUEZ, EXECUTIVE DIRECTOR
    Weslaco Museum
  • Cielo Strategy Group is part of our Clinic family. With our long standing partnership, I have relied on their team as a steady support system – responding to our needs and flexing with us. They have elevated our storytelling and communications, guided us through annual fund development plans, designed and project managed annual appeal mailings, coached us through grant proposals, facilitated Board sessions and a strategic planning process. They push us toward excellence and don’t settle for less.

    GLORIA Z. CANSECO, CHIEF EXECUTIVE OFFICER
    San Antonio Christian Dental Clinic